Customer story
Ankor built a 30-agent AI workforce for the work nobody could staff.
A yacht-industry software company needed white-glove responsiveness at a scale its headcount couldn't cover. Its CEO built ten agents in the first week.
Ankor runs 20–30 active agents today, across marketing, sales, operations and technical support.
At a glance
White-glove service in a relationship-driven industry, without white-glove headcount
Company
Industry
Contact
CEO
Stage
Agents run across
Before & after
The scale-up dilemma, and what replaced it
As CEO of a fast-growing company in a relationship-driven industry, Elliot Cousins hit the classic scale-up dilemma: more complexity, the same headcount, and clients who expect a personal reply.
- ✕High-value tasks too small to justify a dedicated hire
- ✕Personalised client comms that couldn't scale by hand
- ✕Operations growing faster than the team
- ✕Every new function meant another headcount conversation
So he built a workforce for the work nobody owned.
The gap
Four functions, none big enough for a full-time hire.
Rather than hiring, Elliot built an AI workforce on Lindy to work alongside Ankor's existing team. Ten functional agents in the first week.
- ✓10 agents live within week one
- ✓20–30 active agents today
- ✓Four business functions covered
- ✓Human-level personalisation, at AI speed
A workforce, not a workflow.
Who owns it now
Lindy all four, 24/7
One platform, 20–30 agents, nobody pulled off other work.
The agents
The four highest-value jobs Ankor handed over — click through them
Lead generation & research
Agents research inbound leads and surface new market opportunities — identifying the right customers and personalising the outreach that follows.
"I spend more time building in Lindy than any other AI software, because the time is incredibly high leverage."
Lindy product UI
Technical support
Agents monitor app performance, test new features and handle user support. When a client wrote in about the API, the technical agent diagnosed the issue and sent back a researched, personalised reply within minutes.
The client wrote back: "Thanks for the quick and detailed reply, you've solved my issue and hours of my web developer's time."
Lindy product UI
Content & marketing
Agents create marketing content and schedule it across channels — social posts, newsletters and the reporting that goes with them.
"Lindy felt like hiring 10 employees in a week."
Lindy product UI
Meeting & sales prep
Agents research prospects ahead of calls and brief the team — who they're meeting, and the talking points worth having ready.
Exactly the kind of preparation a relationship-driven industry expects, on every call rather than the important ones.
Lindy product UI
I think about Lindy as building my workforce. Lindy gives me at least a 5x return on investment, and we're just getting started.Elliot Cousins CEO, Ankor
Results
What a 30-agent workforce actually changed
- 5xReturn on investment, by the CEO's own estimate — "and we're just getting started."
- 10 agentsBuilt and running in the first week, without an engineering team.
- 20–30Active agents today, spread across four business functions.
- MinutesTo diagnose and answer a client's API question, researched and personalised.
- UnstaffedFour functions now covered that were never big enough to justify a dedicated hire.
We had all these high-value tasks that were too small to hire dedicated staff for. In an industry like yachting, our clients expect highly personalised, responsive communications, but we couldn't scale that manually.Elliot Cousins, CEO, Ankor
What it connects to
Agents work across the tools Ankor already runs on
What's next
Still building
Ankor is not finished adding agents. Elliot describes the time he spends building in Lindy as his highest-leverage hour of the day, and the agent count has roughly tripled since the first week.
The model holds because nothing needed an engineer: every agent was built by the person who understood the job it was replacing.
Build your own workforce.
Free to try. Elliot had ten agents running in his first week.